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WE ARE ALL BODIES
La Mer Blue Heart
Our blue planet, our beating hearts: Water comprises both in
almost-equal amounts, a proportion so perfectly aligned
that it’s impossible to call it coincidence. Faced with this fact,
it’s clear that we cannot separate ourselves from our seas.
The ocean’s wellbeing is our wellbeing, and protecting it
ensures a bright future for us all.
Picture shows female diver underwater in snorkels, goggles and fins
We are committed to helping protect marine
habitats across the globe, in hopes
to ensure future flourishing seas
for generations to come. Through charitable
donations by the La Mer Blue Heart
Oceans Fund, we strive to create ripples of
good that leads to waves of change.
O C E A N S F U N D
We launched this fund to further our
La Mer Blue Heart initiatives, which
help support ocean conservation
efforts around the world.
50% OF EARTH'S OXYGEN COMES FROM THE OCEAN.
Protect the organisms that produce it by supporting the planting of mangroves and seagrass.
3 BILLION PEOPLE IN THE WORLD DEPEND ON FOOD FROM THE SEA.
Shop sustainably-sourced seafood to keep the supply strong.
80% OF MARINE POLLUTION ORIGINATES INLAND.
Get involved in neighborhood clean-up programs—local acts have a global impact.
OUR BLUE HEART IMPACT
Discover how the La Mer Blue Heart Oceans Fund supports ocean conservation
Our support for The Nature Conservancy
The Nature Conservancy’s work in the Caribbean is dedicated to strengthening the resilience of coastal communities and protecting resources they depend on. So far, we’ve helped them plant over 400,000 mangroves in the Dominican Republic, protecting against coastal erosion and the impacts of climate change.
Our support for EarthEcho International
"EarthEcho’s OceanEcho 30X30 initiative aims to build a global youth movement to protect 30% of our ocean by 2030. Key regions of focus include the Galápagos, Antarctica, coastal California and southeast Florida.
Together, we also launched the Future in the Bag campaign, working with local communities across the United States to reduce the use of plastic bags."
Our support for the Oceano Azul Foundation
"To aid them in their mission of creating a Blue Generation in the Azores (and eventually more of the Portuguese-speaking world), we supported the development of educational content and a training program that has equipped nearly 30% of Azorean teachers to bring ocean literacy to primary school students on the islands.
We also supported the Oceano Azul Expedition, leading to the discovery of the LUSO Hydrothermal Field. This area has unique environmental conditions compared to other known hydrothermal fields, creating a zone of high biological, geological and chemical importance."
We were proud to support EarthEcho’s OceanEcho 30X30 initiative, which aims to build a global youth movement to protect 30% of our ocean by 2030.
With our assistance, The Nature Conservancy plants 400,000 mangroves in the Caribbean.
Support for the Oceano Azul Foundation leads to the discovery of the LUSO Hydrothermal Field in the Azores, a unique zone of biological, geological and chemical importance that is now declared a Marine Protected Area.
We launch La Mer Blue Heart Oceans Fund as a way to make charitable contributions that support ocean preservation efforts.
La Mer partners with high-profile ocean advocates to encourage consumers worldwide to share ocean inspirations through #LaMerBlueHeart.
We support two new National Geographic Society Emerging Explorers who are making strides in ocean sustainability research and biofluorescence.
We kick off a 3-year partnership with the National Geographic Society to help support their emerging explorers program.
We work with renowned ocean-explorer Dr. Sylvia Earle to delve into underwater habitat protection and address actionable changes.
Together with National Geographic, we launch “La Mer Oceans”, a photography competition featuring majestic interpretations of oceans everywhere.
We introduce the first Limited-Edition Blue Heart Crème de La Mer that commemorates the precious blue heart of our planet.
We’re partnering with leading conservationists, scientists and creators to educate and empower
the next generation of ocean advocates—and inspire action in support of protecting our sparkling seas.
A leading environmentalist, explorer, and
award-winning filmmaker, Philippe focuses his
conservation efforts on empowering youth
around the world to build a sustainable
future for our oceans.
DR. AYANA ELIZABETH JOHNSON
Dr. Johnson is a marine biologist,
policy expert, and the founder of
Urban Ocean Lab, a think tank
for the future of coastal cities.
One of the most influential wildlife
photojournalists of our time, Thomas brings
the world’s oceans and islands to life through
the lens of conservation.
In the journey to protect the living connection we all have to the ocean,
we know that even small acts of participation can make a huge impact.