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DEDICATED TO DISCOVERY
COMMITTED TO CRAFT
La Mer’s founder Dr. Max Huber worked tirelessly to unlock the legendary renewing
energies of the sea through careful fermentation and intricate sonochemistry.
It’s this spirit of perseverance that inspires us to create every batch of
Miracle Broth with delicate, decades-refined precision. We bring our perfected
craft to every innovation along the way.
Just as it was for Max Huber, the sea is our endless inspiration – a constant source of wonder and beauty.
IN THE WORLD
In pristine waters off the Pacific Coast, ocean
currents infused with nutrient-rich natural flora
create the optimal environment for Giant Sea Kelp
to thrive in. These magnificent fronds grow to their
healthiest potential, making them the perfect
beginning to our renewing Miracle Broth.
GIANT SEA KELP
With peak growth rates of up to 2 to 3 feet a day,
Macrocystis pyrifera is one of nature’s most
elegant designs with the ability to store the sun’s
energy and the sea’s nutrients. Its
self-regenerating properties make it one of the
fastest growing forms of life found on Earth.
Max Huber believed that there were particularly
beneficial times to collect kelp, based on the moon’s
cycles and the ebb and flow of ocean tides, yielding
a more nutrient-rich harvest. Today, we rely on the
knowledge of seasoned kelp experts to sustainably
hand-harvest fronds just at the sea’s surface.
A RENEWING ELIXIR
When it comes to recreating Max’s renewing
ferment, precision is essential. Each La Mer
scientist has a unique role in ensuring that
Max’s fermentation process is followed, unlocking
the energy potential of our pure ingredients.
The result? A sum far greater than its parts.
FOUR PHENOMENAL FORMS
Through pored-over innovations and the occasional
stroke of serendipity, we have developed four forms of
our original Miracle Broth. Each one utilises a distinct
way of delivering its renewing benefits.
Each time the Miracle Broth undergoes its 3- to 4-month
fermentation process, it is infused with the batch that
came before it, creating a timeless link to the original. At
the heart of every La Mer product today, Miracle Broth is
as essential to Crème de la Mer as the sea itself.
Inspired by the chance discovery of crystals forming in a
beaker of Miracle Broth, this extraordinarily pure,
slow-crafted ferment infuses every Genaissance de la Mer
treatment with the legendary renewing energies of the sea,
helping support renewal as never before.
Using a unique cold-vacuum process over the course of
three days and three nights following Max Huber’s 3- to
4-month fermentation process, this potent elixir helps
create a concentrated source of soothing to calm the
look of redness and other signs of irritation.
Originally crafted for The Concentrate.
Designed for time-release delivery, Encapsulated
Miracle Broth gently extends benefits to more delicate
areas, such as the eyes, achieving the optimal degrees
of potency and efficacy in The Eye Concentrate.
Lime Tea Explained
Realising the protective potential of antioxidants
ahead of his time, Max chose a simple ingredient
from which to extract potent nutrients –
lime. As an ideal complement to Miracle Broth,
Max’s “Lime Tea” is the result of a one-month
slow-extraction process used to unlock nutrients
from the citrus fruit’s outermost peel.
Today we bring Max’s original craft to every ingredient that goes into La Mer. Through the art of fermentation,
we transform individual ingredients into micronutrients that the skin can more readily recognize and receive.
Discover a selection of our most potent sea-inspired ferments.
Born of a stress-exposed marine power-
house, The Stabilising Ferment helps soothe
and calm the appearance of irritated skin,
bringing it back to its centre of power.
Originally crafted for The Concentrate.
This potent ferment is derived from a re-
markable infusion of marine algae and a
special spray-dried sea water with a compo-
sition of 73 sea minerals to help replenish
and rejuvenate skin's appearance. Originally
crafted for The Treatment Lotion.
Infused into The Eye Concentrate, Formulat-
ed with soothing Recovery Kelp sourced
from the pure waters of South Korea’s
Jeju Island, this ferment helps restore the
appearance of balance for a stronger, revitalised look.
THE SOFT VELVET
The Soft Velvet Ferment helps hydrate and
soften the look of skin. At its heart is a
high-performance Velvet Algae found deep
below the surface of the North Atlantic.
Infused into The Soft Fluid Long Wear Foun-
dation SPF 20 , this ferment helps hydrate and
soften the look of skin, enhancing the look
of radiance for a multi-dimensional finish.
GENAISSANCE DE LA MER™
It began with a divine discovery.
A scientist at the Max Huber Research Labs discovers shard-like
crystals forming in a beaker of pure Miracle Broth™. After years
of searching to recreate the phenomenon, Genaissance de la
Mer is born. Rejuvenation becomes the new reality.
Accelerated renewal. Ageless transformation.
The Genaissance de la Mer collection unveils a new
beginning, helping helping skin appear rejuvenated.
Essential to the entire Genaissance de la Mer collection, this extraordinarily pure, slow-crafted ferment infuses skin with the legendary renewing energies, helping renew skin's appearance as never before.
Created with a rare red algae, the Genaissance Ferment helps support skin's natural collagen and elastin to help infuse a new look of life. Originally created for The Serum Essence.
Developed expressly for The Infused Lotion, this potent ferment is designed to help skin maintain an optimal balance to look healthy and renewed.